pokemon go? more like pokemon sad

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January 15, 2020.

I recently saw an ad for pokemon go that was quite sad. It showed a man all lonely and depressed, finding a pokemon friend and going on trips to the park with him. That plus the music made it a super sad ad. This ad was saying to the consumers, 'Hey we know you're lonely, but do you know what? We have a small blue thing that can help you get through this hard time in your life and take the place of an interaction with a real human'.

It's funny how many of the messages that big companies direct at consumers, are often kind of mean. Many are about being lonely, or ugly, and often try to target our insecurities. It's odd that those things work and we just let them make us feel bad about ourselves.

Whenever you see a local advertisement for a store around you, they are always really positive and happy with lots of old people smiling. I think this is how all ads should be. We should try to bring out the good in others, not the need to be the prettiest or the best.
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